ABOUT BRAND DESIGNER, EVA OF ANDERS DESIGN STUDIO
If you're ready to craft a brand identity that reflects the business owner you've become.
and sack off the cookie-cutter templates. Then I’m so glad you’re here!
Hiiiiiiiii, I'm Eva!
The brand and packaging designer who’s bored of beige and knows that it’s the personality-packed professionals who are the most wealthy* (in happiness and dollar, dollar bills baby).
You’ve done a lot of the hard work already.
Now's the time to enjoy the process of making it yours. And you know what?
You're waaay more ready than you think.
What I mean by wealthy*
“It looks so much more vibrant, cozy, and high-end!”
— Aster*sk
“Thank you so much for your creative inspiration that brought The Verre brand to life. The branding is beautiful and the feedback has been fantastic.”
—Verre
“So excited to see the evolution of the final mark—which is SO GOOD. You have really gone above and beyond my hopes.”
— Creator+
“I am over the moon with you and the work you’ve done. I simply can’t wait to implement what you’ve created.”
“We had a negative experience with a design duo that left us discouraged. But after a call with Eva, I knew I wouldn't be able to find someone like her again if I let the opportunity pass by so we made the big decision to invest in our brand.”
— NFNO
*chef’s kiss*
Anders is a little bit different.
(In the best way)
‘Anders' comes from our Belgian roots. It’s Dutch for 'different', and that's kinda our thang.
Think of us as a vibrant oasis in a desert of sameness. No moulds, no templates, no one-size-fits-all—just your brand, in all its colourful glory.
Being different means embracing new ideas and ways of navigating days when life be lifing. Here, there’s no need to rely on the latest aesthetics and trends to be seen yaaawn.
I’m doing more than design. I’ll connect you with your customers in the most meaningful and colourful way.
Like, I’ll also become your number one fan.
Escape the DIY loop once and for all with branding that’s unmistakably yours.
Wanna take your brand identity from side-hustle vibes to personality-packed professional?
You’ve found her
The curious brand designer
Unlike designers who ghost after deliverables or stick to the same old, same old, you bet I’m gonna ask how you’re getting on, and connect you with other business owners while I’m at it.
What can I say? I like to see people succeed. I am here for you 2000%.
I know that being a business owner is frickin’ hard!
I get it.
I get what the corporate grind does to us. I’ve started my own thing and am raising a kid while building my dreamy little studio.
I get that ‘perfect’ isn’t all it’s cracked up to be, and that you need to be adaptable when things go a little off kilter.
You don't have to figure it all out on your own. That's literally what I'm here for.
Sooo, we’re going to go down several different avenues together so we can get it right first time.
The Anders Approach
Embrace figuring it out
Lead with the confidence to get it wrong sometimes. Nothing is lost. You learn something new that you may not have if you hadn’t tried in the first place.
Be yourself
Ctrl-Alt-V isn’t working. It’s making you blend in. You know what will make you stand out? You. You’re cool and have a unique view that needs to be shared.
Fun & flexible
We’ll create branding that gets you seen. So you can focus on the fun things that made you want to start a business in the first place.
We didn’t start a business to be bored but busy, right? I know I didn’t!
Here’s how we’re going to break the pattern.
Not so scary
Show that the things being put off as ‘too much right now’ are actually the things that are going to make being a business owner sooo much easier.
Create your box
The templates don’t feel right, and the prompts don’t deliver the results you want. Maybe you’re trying to fit into a box when your personality is outside of it...
Be proud
Look at your brand and feel excited. Excited to share it. Excited that you’ve made your dream a reality. Excited to be doing the thing.
My kinda client person
Won’t mind me belting 90s hits mid-call, I know every word to every 90s hit. Double dare you to test me
Enjoy swapping pet stories (currently trying to convince my husband that we need to foster cats again)
A creative crafter who loves to try new things, because life is for living, right? Might as well spend it doing things we enjoy.
Just like… someone nice?
We're gonna get on just fine, friend. Sooo, if you've got the ideas, I've got the concepts.
Kind words
Will miss our chats, but I have a feeling we’ll be chatting it up still. We have loved being your client, but I think we’d make better friends.
— NFNO
‘Lolol— you remain one of the funniest people Eva!”
— Hoodzpah
“My mama is my best friend”
— My daughter (it's hard to get a quote out of a toddler)
Working with a brand designer is kind of a big deal…
If you’ve had your fingers burned before or you’re nervous to hand your ideas over, just know that this isn’t a release of control. We’re going to collaborate.
I’m here to help you create the brand you’ve got in your mind and translate it into personality-riddled branding and packaging. Doesn’t that sound faaab?!
AND NOT TO BRAG, BUT IT’S NICE TO BE RECOGNIZED
Frequently Asked Questions
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Brand strategy, visual identity design, logo design, and packaging design. I work with business owners who've outgrown DIY branding and are ready to invest in something that actually works for them. Every project starts with strategy because there's no point making things look good if you don't know what you're trying to say. From there, we build out the visual identity, logo system, packaging, and whatever else your brand needs to show up properly.
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The short answer: everything your brand needs to look and feel consistent, wherever it shows up. That includes your logo system (primary, secondary, and submarks), color palette, typography, brand patterns or illustrations, and guidelines for how to use it all without things going off the rails. But before any of that, we do the strategy work. Who your customer is, what your brand should feel like, how you're positioned in your market. That thinking is what makes the visual stuff actually mean something.
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Because your brand is doing a job whether you've designed it intentionally or not. Every time someone lands on your website, picks up your product, or scrolls past your Instagram, they're forming an opinion. If your branding doesn't reflect what you actually do and who you do it for, it's making your life harder. Good branding builds trust faster, attracts the right customers, and saves you from constantly explaining yourself. It's the difference between people getting it immediately and people scrolling right past.
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It depends on what you need. A full brand identity with strategy, visual design, and packaging is a bigger investment than a brand refresh. I offer structured packages (Ready to Launch and Market Ready) so you know exactly what you're getting and what it costs before we start. If you're not sure what you need yet, a Brand Clarity Call is a good place to figure that out. No fluff, no hard sell. Just an honest conversation about where you are and what makes sense.
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Yes. A lot of clients come to me right at the beginning, before they have a logo, a color palette, or any real sense of how their brand should look and feel. That's a brilliant place to start because we get to build everything on solid foundations from the very beginning. No undoing bad decisions. No patching things together. We start with who your customer is and what your brand needs to communicate, then design everything from there.
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I've worked across food and beverage, beauty, wellness, hospitality, and more. But honestly, the industry matters less than the stage you're at. If you're a business owner who knows your current brand isn't cutting it anymore, or you're launching something new and want to get it right from the start, that's when professional branding makes the biggest difference. I tend to work best with founders who care about their product and want their brand to reflect that same level of care.
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Yes. I'm based in London but I work with clients across the US, UK, and Europe. I've lived and worked on both sides of the Atlantic, so I understand how markets differ and what works where. Projects run remotely with video calls, shared dashboards, and a process that doesn't require you to be in the same time zone as me. It works. (Ask my US clients who've never once complained about the time difference. They actually get a longer day of design ;))
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It starts with a discovery call to make sure we're a good fit. Then we kick off with strategy: digging into your audience, your positioning, your competitors, and what your brand needs to communicate. Once the strategic foundations are solid, we move into the visual design. You'll see concepts, we'll refine together, and everything gets delivered with brand guidelines so you (or your team) can use it all consistently. The whole thing is collaborative. I'm not disappearing into a cave and coming back with a "ta-da" moment. You're involved throughout.
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It depends on the scope, but most brand identity projects take around 6 to 10 weeks. Packaging projects can add to that timeline depending on complexity. I'll give you a realistic timeline before we start so you know what to expect. I don't rush things because rushing is how you end up with a brand that doesn't feel right. But I also don't drag things out because I know you've got a business to run.
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No. A logo on its own, without the strategy and visual system around it, is a bit like buying a front door without building the house. It might look nice, but it's not doing the job. Every project I take on includes strategy because that's what makes the design work. If you're at a stage where all you need is a logo, one of my DIY workbooks might be a better starting point.
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Not necessarily. It helps if you have a rough idea of what your business does and who it's for (obviously), but you don't need polished copy or a fully formed vision. That's what the strategy phase is for. I'll ask you a lot of questions, we'll figure it out together, and by the end of that phase you'll have way more clarity than when we started. That's kind of the point.
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You get everything you need to use your brand confidently: files, guidelines, and a walkthrough of how it all works together. But I don't just hand things over and disappear. I check in. I want to know how things are going, if you're finding the guidelines useful, if anything needs tweaking once you start using it all in the real world. I also connect clients with other business owners where I can, because building a network around your brand matters too.
High-end branding, but your way.
Being brave enough to try a new way? Gumption required. Which, you've clearly got btw